Ferrari Junior Collection an exclusive design for Asia, symbolises the first ever collaboration of Ferrari with the international kids wear brand, Nicholas & Bears. The collection incorporates with ideas of elegancy and lifestyle values in Ferrari's signature colours, for infants and children aged up to 14 years old, and provides a wide range of flawless kids wear in casual yet luxury style, matching with the daily needs and unique occasions. Ferrari Junior Collection has launched in the way of Shop-In-Shop and independent stores, the Ferrari Store Junior , will be launched in the mode of Shop in Shop and independent boutiques, the Ferrari Store Junior, in selected major Asian cities, which was chosen to set the milestone in the globe.

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