For three generations of Loredana, quality has been at the center of collections dedicated to little girls and teenagers from 0 to 16 years. Italian quality, craftsmanship and skill focused on details, materials and timeliness. LOREDANA was founded in 1949 in Putignano in the province of Bari and is located in an important Italian industrial district of children’s clothing manufacturers. The company has been – and always will be true to “Made entirely in Italy”. Tradition, family, craftsmanship and quality. Loredana bases its collections on these values and also on innovation, research and experimentation. Always with a single goal to dress the girls from the first days of life until their early teens. Specially made with taste, with the eye of whom creates the fashion and with the hands of whom makes the fashion.